A friend who is a retired graphic designer made the book cover for me, using a public domain image. I'm thrilled with the cover (Which looks So much nicer than my very amateurish effort on the beta). I expect that I will upload it to Smashwords on Tuesday. Provided there are no problems with the upload and it all goes according to plan, I may give the book's sharehloders ((e)WALKING) the first sneak peak via a shareholder mail on Wednesday. Then starting Thursday I have a list of 14 people, all of whom have lots and lots of shareholders, who have agreed to send out a shareholder mail containing a 100% off coupon.
Although the price is going up from free to $2.99, I don't expect to sell many at all at that price this first month. I will be promoting the book with the 100% off coupon all over the place and hope to get twice as many people to download the $2.99 version as did the free version, but I'm not really expecting that many of them will pay for it. What I hope is that Empire Avenue continues to evolve, change and grow. To a point where a year down the line, hundreds of newcomers each day get the book recommended to them from the first thousand or so who get to read it for free.
If you'd like to be one of those first thousand, you might sign up for my very low volume mailing list in the sidebar. On September 1st, I plan to mail the 100% off coupon to my e-mail list. It will only be the second e-mail I have ever sent out on that list, which is really only for updates about Walking Down The Avenue. So if you'd like to peruse the eBook when it's published next month, please fill out the form and check your e-mail on 9/1/2011.
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